Thursday, December 10, 2009
We sell them. As a small business we'd be dumb not to. Do you know that the industry standard is that only 40% of all gift cards, gift certificates and gift checks get redeemed? That means that for many stores, 60% of the money from gift cards is free.
I have to say we have an almost 100% redemption rate. I don't know if that makes me happy (folks really, really like what we sell) or sad (free money, bye-bye!)
Okay, on second thought it makes me happy.
If you want a gift certificate you can go here and then forward that page to your loved ones. That way they'll know just what you want. Oh, we ship those gift certificates for free...